Page 1 of 5

Aidnes Sanchez - CRE Analyst

Location: Venezuela

Compensation range discussed: $1,200 - $1,300

LinkedIn Profile | Email: [email protected] | Phone: +58 412-6265654

Candidate Snapshot

Experience in the US Market:

Extensive experience in the U.S. market, spanning over 4 years, primarily in Florida. She has worked with companies in diverse sectors, including technology, finance, marketing services, and hospitality.

Companies in the US she's worked with include: Scalto, Interfell, Shokworks, Inc., 786.Marketing Agency Corp

Content & Marketing Materials:

Experienced in developing content strategies, overseeing teams, and creating branded materials for B2B clients, including proposals, social media copy, and marketing campaigns..

SaaS Expertise:

Deep experience in B2B SaaS, particularly in developing and generating business opportunities for AI-based chatbot solutions and leveraging CRM platforms like HubSpot and Salesforce to manage sales processes. Has created use cases for various sectors, including real estate, and achieved 100% client renewals, increasing MRR by 31%.

AI & Automation Proficiency:

Has successfully integrated AI tools into daily workflows to streamline lead generation and enhance efficiency. A highlight includes increasing qualified leads by over 60% through AI-powered email marketing campaigns.

Relevant Industries:

Her experience spans a wide range of sectors, including Real Estate, SaaS, Marketing, Fintech, Hospitality, Tourism, B2C Energy, and Blockchain.

Certifications:

• Email Marketing Certification | HubSpot Academy (2023)

• Digital Marketing Certification | HubSpot Academy (2022)

• Frictionless Sales Certification | HubSpot Academy (2022)

• Sales Training SDR SAAS Prospecting Course | (2022)

• Inbound Certification | HubSpot Academy (2022)

• Diploma in Social Media | Universidad Central de Venezuela (2017)

Meet Aidnes

In this short video from our screening interview, Aidnes discusses her experience and expertise for the role.

Key Qualifications & Highlights

Real Estate & Marketing Experience:

○ Real Estate & AI-Powered Pipeline: Developed "ready-to-use cases" to streamline B2B pipeline generation for the Real Estate industry AI-Chatbot and AI-powered ecosystem.

○ Content and Brand Strategies: Defined tailored messaging and marketing strategies for clients in the Hospitality, Fintech, and Finance industries in the U.S. She also oversaw the production of articles and proposals, demonstrating her ability to create strategic content.

○ Corporate Proposal Creation: Created and presented business proposals with a 15% conversion rate for a variety of clients.

AI & SaaS Expertise

○ SaaS Sales & Strategy: Brings 9 years of experience pioneering B2B pipeline strategies for various SaaS solutions, including AI-based chatbots.

○ AI & Automation Integration: Expert in integrating AI and automation into workflows to optimize processes and efficiently track operations.

○ AI-Powered Lead Generation: Designed and built AI-powered lead generation workflows that resulted in an increase of over 60% in qualified leads for new businesses.

○ CRM & Automation Proficiency: Proficient in CRM and automation platforms such as HubSpot and Salesforce, using them to build, analyze, and optimize sales processes.

Achievements

○Increased MRR by 31%: Boosted Monthly Recurring Revenue (MRR) by 31% through upsell strategies while ensuring a 100% client renewal rate in both 2022 and 2023.

○Drove Qualified Lead Growth: Increased Sales Qualified Leads (SQL) by over 60% for new businesses by designing and implementing AI-powered email marketing workflows.

○Boosted Discovery Calls by 75%: Led and developed a sales team, which resulted in a 75% increase in the volume of discovery calls through targeted sales campaigns.

○Optimized Sales Conversion: Built and optimized sales processes on HubSpot, which improved conversion rates through adjusted outreach and inbound strategies.

○High Event-to-Lead Conversion: Achieved a +30% conversion rate from contacts to qualified leads from in-person events through personalized follow-ups.

○Successful Proposal Conversion: Developed customized proposals for clients, resulting in a 15% conversion rate from all proposals sent in Q4 2024.

Screening Interview - Key observations

○ Experience & Markets: The candidate has worked with clients across a broad range of regions, including Latin America, the US, and Europe. Her experience in the US market has been concentrated in key markets across the country, and she has created content and processes for important business verticals such as real estate.

○ Motivation & Professional Drivers: The candidate is highly motivated by the opportunity to work at the intersection of operations and growth. She is a proactive and quick learner who is not afraid to adopt new tools or challenges. A long-term career goal is to transition into a more technical, organized, and data-driven role, which is a key factor in her interest in this specific opportunity.

○ Core Competencies: Extensive experience in B2B sales and is a builder of processes. She is adept at creating sales workflows, managing pipelines, and analyzing data to inform strategy. She also has a strong background in content creation, brand strategy, and team leadership.

○ Technological & AI Proficiency: Extensive experience in the use of AI, having worked with AI agents and chatbots since before they were popular. She is highly skilled in prompt engineering and understands how to build complex conversational agents for diverse user profiles. She is also proficient in using AI for marketing and content creation.

○ Work Philosophy & Problem-Solving: Outcome-focused, rather than output-focused. She is proud of her ability to build manuals and processes that streamline workflows and automate repetitive tasks, making things more efficient for everyone.